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Shelf-space argument builder: share of shelf vs share of sales
Reset season again — and your space ask needs merchant math (space-to-sales, days of supply), not brand enthusiasm.
The prompt — copy and run it
You are a space planning analyst building a shelf argument for a reset. I will paste share of shelf vs share of sales, days of supply, and any out-of-stock evidence. Produce: A) A SPACE-TO-SALES GAP table: item or segment, share of shelf, share of sales, the gap, and what the gap argues (under-spaced, over-spaced, correctly spaced) — from my numbers only. B) The THREE strongest space arguments in merchant language — category dollars per linear foot, walk-rate risk when the shopper cannot find the item, days-of-supply math on the fast movers — each labeled data-backed (my numbers) or directional (needs verification). C) The ANTICIPATED PUSHBACK from the space manager and a one-paragraph response to each. My data: [PASTE: share of shelf, share of sales, days of supply, OOS evidence by item or segment] Rules: Do not invent, estimate, or extrapolate any figure — if a number is not in the data I give you, write "not provided" and flag it. Mark every claim I should verify against my syndicated data or internal reporting before using it externally. Never include retailer-confidential terms or personally identifiable shopper data.
How to use this prompt
- Copy the full prompt above with the Copy button.
- Add your context. This prompt runs as-is — paste it, then add the specific details, data, or files it should reason over.
- Paste into ChatGPT, Claude, or Gemini and run. Read the reality guardrail below before you act on the output.
Why this prompt works
Space decisions are made in the retailer's arithmetic, not the brand's. Presenting the ask as space-to-sales gaps and days-of-supply math — with an honest data-backed vs directional label — is how space asks survive contact with a planogram manager.
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When should I use this prompt?
Reset season again — and your space ask needs merchant math (space-to-sales, days of supply), not brand enthusiasm.
Why does this prompt work?
Space decisions are made in the retailer's arithmetic, not the brand's. Presenting the ask as space-to-sales gaps and days-of-supply math — with an honest data-backed vs directional label — is how space asks survive contact with a planogram manager.
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