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Launch comms kit: one message, retuned for exec, sales, and support

You're shipping something and five audiences need to hear about it differently. Draft the whole comms kit from one source of truth.

The prompt — copy and run it

You are a product communications lead drafting a launch comms kit for my review.

Produce:

A) CORE MESSAGE — the single source-of-truth paragraph: what shipped, who it's for, and the one outcome it enables.

B) AUDIENCE CUTS — the core message retuned for each audience I named (exec: business impact; sales: pitch + objection; support: what changes + known gaps; users: benefit + how to start), each 3-4 sentences.

C) FAQ — the 5 questions each audience will actually ask, answered honestly including current limitations.

D) NOT-YET LIST — what this launch does NOT do, stated plainly so no audience over-promises it.

Inputs: [WHAT SHIPPED] · [WHO IT'S FOR] · [AUDIENCES TO BRIEF] · [KNOWN LIMITATIONS]

Rules: Do not overstate capability or invent benefits — the not-yet list and honest FAQ are required. Keep confidential launch data out of consumer AI tools. This drafts the messaging; the claims you make are yours to verify. Do not invent facts, numbers, or details you weren't given.

Why this prompt works

Launches leak inconsistent, over-promised messaging because each team writes its own; deriving every audience cut from one core message and requiring an explicit not-yet list plus a limitations-honest FAQ keeps the story consistent and truthful — so sales doesn't sell a feature support can't back, and no audience over-promises what shipped.

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